Frequency
of Fresh
HappyFresh
Building on the #WeKnowFresh track launched on Spotify, we then composed an album of freshness with prominent local musicians.
With the Foley sounds of fresh ingredients as a base, we then worked with local dynamic producing duo Dizkopolis to kick things off with a track on TikTok.
Dizkopolis x HappyFresh
We then invited local musicians Hullera, Belle Sisoski, Lost Spaces, Straw and Viona to stitch the track and put their own spin on it.
The objective? Just like listening to fresh beats on Spotify, we reminded consumers that with HappyFresh, freshness is only ever a button away.